I attended a Starfleet one-day event during the week, and in the final half an hour leading up to lunch, we were asked to share our "personal" stories about working for our company.
Two examples were given.
Example one was about a Starfleet employee who was driving through France with her family, and who had a bad road traffic accident. When the medics attended the scene, they found her Starfleet badge* and immediately contacted the local French office, who mobilised the whole process of getting medical help for her family right the way through to assisting in the arranging of passage back to the UK, including notifying her own Starfleet manager of the problems she had experienced. In her words, Starfleet all but saved her and her family's life. That one brought a small tear to a chap's eye I have to confess.
Example two was when an employee was enjoying a beer outside a pub opposite one of Starfleet's offices in London. He was approached by a tramp, who asked this person "Do you work for Starfleet?". "Yes", he replied. The tramp then asked "do you work on System Q?", to which the man replied "yes", somewhat surprised. "We love System Q boxes down at Cardboard City, they make the best shelters", the tramp responded, before walking off down the street.
Faced with those two different but touching and/or funny stories, we were then set to task with our pens and our papers. I had no idea what story I was going to tell. Then I had a flash-back to when I was working in Worcester, when I started a band with my customer, his mate, and two colleagues/friends from Starfleet, and how we were in "harmony" with our customer, demonstrating cross-brand collaboration, etc. etc. and how we raised good money for two charities. I know this was rather blowing my own trumpet, or more precisely strumming my own guitar, but nevertheless it was the one and only story I could think of. And you you know what, my story was read out. Shame I was in the karzie at the time.
* there is a whole back-story to be had as to why she was carrying said badge whilst on holiday me thinks